Sport England’s successful ‘This Girl Can’ campaign recently relaunched on our television screens with a vibrant celebration of active women. This has proved to be an exciting time for Cirencester College student, Freya Killick, who has been accepted as an ambassador for the programme, making her one of only seventy girls selected from across the country.
Freya was nominated by Dede Foley, Health & Fitness Development Officer at Cirencester College. Freya then had to submit a formal application, including information about her personal experience, what she could bring to the campaign and how she would promote fitness for women of all ages.
Last week, Freya travelled to the Queen Elizabeth Olympic Park in London to meet the other chosen ambassadors for this year’s campaign. During her day in London, there were training sessions on promoting your own campaign, talks on leadership and speeches from those who had been ambassadors in the previous campaign, culminating in an inspirational speech from Kate Dale, who launched the whole campaign.
Freya’s role as an ambassador is to encourage women between the ages of 14 and 60 years to become more active. Freya explained:
“I will be starting my ambassadorial role with a female only Zumba course at the College. The 6 week taster programme will be open to female staff and students who would like to try out Zumba as a fitness class.”
Freya, who is currently studying Sport Development Coaching and Fitness at Cirencester College, is a keen weightlifter and netball player, so Zumba is going to be something totally new for her too!
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Note to editors
This Girl Can is a celebration of active women who are doing their thing no matter how well they do it, how they look or even how red their face gets. Funded by The National Lottery and developed by Sport England, we want to help women overcome the fear of judgement that is stopping too many women and girls from joining in.